Local Advertising for Publishers

Increase revenue by advertising local, small- to medium-sized businesses (SMBs) on your web properties and on air. Our team has 16 years of experience serving local businesses, and we train your team and provide the technology platform to drive customers to their doorstep with customized campaigns.


Increase on-air and online revenue

National ad campaigns are only part of the picture. Add a new revenue stream by advertising the services of local small businesses in your community.

Connect your viewers with local SMB services

You’re the source of news, information, and recommendations for your local viewers. Help them find the best experts and support small businesses in the neighborhood. Advertise specialists in three verticals: Health, Home, and Experts.

Be the #1 publicity partner for local SMBs

Offer the best publicity package around. Help local brands establish a reputable online presence that drives tons of traffic to their websites and storefronts.

Offer responsive websites

Help SMBs establish their home online. Frankly helps you create their mobile and desktop websites with business-boosting must-haves for local SMBs, like click-to-call, interactive location mapping, special offers, and spotlights on positive customer reviews. We offer two site redesigns per year and easy site customization management tools.

Make them visible

Offer SMBs an online business presence in local search listings, review sites, and directory sites. Help them maintain accurate information.

Boost their reputation

Help SMBs manage customer reviews, social mentions on Facebook and Twitter, and web mentions in articles and blogs.

We help you close deals with SMB’s

Your team gets trained on our proprietary sales system, both in-person (onsite Sales Weeks) and online:

Prospecting

Who should we work with?

Diagnostics

What do we need to know to succeed?

Customization

How do we structure multiplatform presentations?

Appointment Scheduling

How do we maximize time with local advertisers?

Closing and Support

How we help grow and retain more revenue?

Offer advanced customer targeting

Run efficient targeted reach extension campaigns that use geo-targeting, contextual targeting, behavioral targeting, demography, and retargeting.

Desktop

We can display traditional ad units on all devices with an option for 
in-banner animation.

Mobile

Ad Units designed specifically for mobile devices.

Video

Pre, Mid and Post roll ads offered and companion ads when available.

IP Select

We target based on a user’s IP, support database procurement, database scrubbing for IP address confirmation, hyper-local IP address targeting, location-based IP address targeting and match-back confirmation.

FRANKLY LOCAL

Frankly Local, in partnership with Vendasta, offers a white-labeled suite of local digital market services that media companies can offer to their advertisers. Ranging from reputation management, social media presence, SEO, SEM and digital experiences, the Frankly Local product is a comprehensive platform that can turn any media company into a local digital agency, fully backed by Frankly and Vendasta’s technology and marketing experts. Please visit this link for more details: http://prn.to/2pYwBbs